Barely 10 days to go before Christmas, and the malls are starting to bustle with families, including seniors and toddlers now welcome to share in theholiday fun.
Taking advantage of the more optimistic economic prospects for the most important shopping season, the Department of Trade and Industry-Bureau of Domestic Trade Promotion(DTI-BDTP) has ramped up its promotionalactivities for micro-, small, and medium enterprises (MSMEs).
With support from the DTI-Regional OperationsGroup, about forty MSMEs are showcasing their wares at the last major selling event to close off theyear. The Christmas Grand Fest at the Festival Mall in Alabang, Muntinlupa City, runs from December 15-19, 2021, and serves as the finale for the Bagsakan special project of DTI-BDTP.
Filipino MSMEs have been among the hardest-hit over the past two years, and they struggled tosustain their business operations to support theirfamilies, employees, and communities.
With the prospect of a brighter Christmas, theDTI is urging everyone to have a more meaningful “Paskong Maka-Pilipino,” by patronizing locally-made products for their holiday feasts and for gift-giving.
Further, all the participating MSMEs have beencarefully curated to ensure that they offer qualityproducts that meet both local ang internationalstandards.
At the Christmas Grand Fest event, there is a special Halal Corner to promote the domestic halalindustry, with an eye to establishing a presence inthe huge international halal markets.
There will also be coffee exhibitors at theKAPEtirya, spotlighting the resurgence ofPhilippine coffee among enthusiasts here andabroad.
Other product offerings include processed food and beverages, fresh produce and organicproducts, dried seafood, cooked food, condiments,and other cooking ingredients. There are alsogarments, footwear, fashion accessories, home decor, and other gift items.
For those who prefer to keep safe and avoid the holiday rush, the DTI has several e-commerce platforms, as follows:• NTF (National Trade Fair) Digital Mall — https://ntfdigimall.linker.store• NACF (National Arts & Crafts Fair) ArtisanalShop — https://nacf.linker.store• NFF (National Food Fair)Digital Mall —https://nff.linker.store• Go Lokal Digital Mall – https://golokal.linker.store• LazMall Go Lokal @ LazMall — https://www.lazada.com.ph/shop/go-lokal• Go Lokal @ Shopee Mall — https://shopee.ph/golokalphilippines• Shopinas — https:// shopinas.com/go- lokal
For more details about the DTI-BDTP andits projects for MSMEs, please follow its socialmedia accounts on Facebook (DTI.BDTP),Instagram (dti.bdtp), and Twitter (@DTI_BDTP).You may also email Director Marievic M. Bonoanat bdtp@dti.gov.ph.