0917 Lifestyle’s new Sanrio Collection merges style, fun, and function

0917 Lifestyle, known for bringing passion and creativity to everyday essentials, is rolling out the 0917 Sanrio Collection, the latest must-have collaboration that blends nostalgia, fashion, and function.

HELLO KITTY & FRIENDS: KAWAII FESTIVAL

From September 1 – 18, 2022, the SM Megamall atrium will be transformed into a kawaii town depicting classic Japanese settings accompanied by Sakura trees to allow its shoppers to gather and enjoy Hanami which literally means “watching blossoms”.