PICKUP COFFEE, the proudly homegrown brand known for having its iconic green carts all over the nation, opens its first premium in-line branch, PICKUP PRIME at SM Seaside City Cebu. This milestone brings the company’s mission to life: to UPlift every moment and everyone, offering a welcoming space for the PICKUP Community to pick-up their coffee fast, connect and enjoy an elevated PICKUP experience.
- Tuesday, April 21, 2026