LACOSTE launches the Loop Polo & collaboration with Polaroid

Launching its Lacoste “Loop” polo, the French brand gives a refreshing twist to its bestseller with an unprecedented recycled version using cotton from surplus Lacoste polos.

Know your own story. Dare to rewrite it and change the shape of tomorrow.

BRUNO MARS LAUNCHES FIRST LIFESTYLE COLLECTION WITH LACOSTE

For the launch of his new lifestyle brand, Bruno Mars teams up with Lacoste to become Ricky Regal, his designer alter ego. Inspired by a lust for life and an entrepreneurial Midas touch, the collection bridges Bruno’s enigmatic personality and distinct style with Lacoste’s iconic blend of sport and luxury.