Overseas Filipino Workers are constantly proclaimed as the modern era’s “bagong bayani,” a title that attests to their unrelenting desire to support their families even if it means doing so from halfway across the globe. Copious accounts have been written about the travails of these migrant workers. Some are overworked and underpaid, often lonely, and when stricken ill, are forced to endure the absence of a loving family.
The extraordinarily sad plight of OFWs was underscored in recent times when a global pandemic upset their relatively placid lives. In the confusion that ensued, homecomings were suspended and returnees were stranded, adding to their anxiety about their loved ones back home.
Time was, the unspoken implication of their sacrifice is that one day, they will come home and enjoy the rewards of their labor—quality time with their families and a safe, comfortable home to enjoy it in. However, the uncertain times are motivating these hardworking Filipinos to look far beyond this idyllic scenario and plan for a more stable future for their families.
“It’s for this reason that more OFWs, regardless of where they are, are seeking to invest in homes in the Philippines,” says Red Rosales, President of BRIA Homes. “Buoyed up by reports of the local real estate industry displaying resilience during the crisis, OFWs are optimistic that property investment is the best way to make their hard-earned money grow.” With many of them looking to settle down in places where they were born and raised, Rosales believes that BRIA can cash in on this trend by offering properties from which OFWs’ children can benefit in the long term.
One factor that augurs well for this prospect is the government’s ongoing massive infrastructure program. Projects like the Clark International Airport, Subic-Clark cargo railway, the MRT7, and the NLEX-SLEX connector road, among others, are expected to stimulate growth in industrial and commercial sites, thereby creating a demand for residential spaces. With completed projects reducing travel time between towns and cities, land values are poised to appreciate. Office and residential spaces will be in high demand—not just in the metropolis but also in progressive provinces south and north of Metro-Manila.
With most businesses adapting to the digital landscape, remote work and learning will further thrive in the forthcoming years. This should spur potential home buyers and investors to consider residential options in safer and healthier environments away from congested cities.
With these in mind, BRIA Homes, a leader in the affordable housing development, presents a multitude of choices in its more than 50 projects located across the country. All are masterplanned communities with access to schools, hospitals, retail establishments, churches, offices, main roads and highways.
To ensure a wholesome year-round community engagement among residents, BRIA Homes has recreational facilities such as basketball courts, playgrounds, multi-purpose halls, and open green spaces. Perimeter fences, guarded entrances, and 24/7 CCTV coverage help secure the premises, while homeowners have digital access to BRIA’s efficient property management at any time.
Finally, through BRIA Homes’ tried-and-tested formula of Affordability (Mura) + Quality (Dekalidad) = A Beautiful BRIA Home for Every Filipino, OFWs can readily invest in two or more aesthetically designed, superior-quality house and lot units. To check out BRIA Homes’ various house models, interested buyers are advised to immerse themselves through BRIA’s 360 Virtual Tours in www.bria.com.ph and inquire online through its Facebook page at www. Facebook.com/BriaHomesInc.
Prospective investors may also attend digital open-house events and live-selling, which allow them to inspect house-and-lot and rent-to-own units while adhering to safety protocols.
When they are ready, OFWs can use digital options to initiate the buying process through its partner banks like Maybank, BDO, Unionbank, PNB, Security Bank, RCBC, and Metrobank.
For contactless and cashless orders and payments, trusted e-wallets GCash, Paymaya, and All Easy may be utilized. These also provide BRIA homeowners the digital means for hassle-free remittances and amortization payments.