Equilibrium Brews Upgraded Features On Its New Website

Nothing sets the pace for a good day as much as a freshly brewed cup of coffee. Paired with a hearty breakfast, a quick bite, or a sampling of sweets, coffee can help elevate any meal, any time of the day. 

The delight that this daily staple brings wouldn’t be possible without the farmers who tirelessly grow and cultivate the beans that turn into the delicious beverage we all know and love. It’s no wonder so many coffee connoisseurs rally support for the farmers that work on bean-to-brew goodness.

And thanks to the digital age, getting those coffee beans into more homes and businesses — and in turn boosting the livelihood of coffee farmers, the local coffee industry, and, in part, the economy — have become easier and quicker than ever. Getting one’s preferred coffee variety has become as easy as clicking a button to shop, then waiting for doorstep delivery, all while knowing that that particular purchase can help support a partner farmer. The homegrown coffee company Equilibrium Intertrade Corporation is the Philippines’ leading distributor of top-quality coffee, tea, and specialty beverage products and partnership with Manila’s biggest luxury hotels, restaurants, and coffee shops. To cater to what the consumers exactly need, Equilibrium launches a new website with more accessible features. 

Getting your coffee fix with the click of a button

Through Equilibrium’s new website, good quality coffee can reach coffee lovers — whether as businesses or as personal consumers — faster. To make the online experience even more convenient, new features have been added to keep customers updated throughout their entire purchase journey. 

–         A complete list of products

By browsing through the “Shop” section on the Equilibrium website, clients can navigate the roster of coffee flavors, coffee machines and grinders, coffee beans, and more. Each item under the Products section has been meticulously listed so customers can select the best brand and the best variant for their coffee-making needs.

–         Integrated Chatbot

Customers can enjoy quicker responses from Equilibrium through its integrated Chatbot, which guides them through their orders. Integrated with Facebook Messenger, clients can keep track of their orders in the middle of their usual social media activities, too. 

Once an order has been placed, clients will be assisted further by a customer service representative or live agent, who will be ready to answer any questions or clarifications they may have. Through this system, customers can enjoy the benefits of digital and human hand-holding. 

–         Online demo

Equilibrium also offers online demos of their machines and recipe formulation to interested businesses (or even individual consumers!). From coffee machines and brewing tools to the perfect recipes for Frappuccino, milk teas, and other specialty beverages, the company helps its clients learn the individual steps to getting the right mix. Simply click on “Request a Demo,” and a sales representative will get in touch to finalize the schedule and conduct the demonstration.

–         Online payment channels

In keeping with the digital age, as well as the contactless safety protocols, online payment channels have been enabled so that customers can order and pay from the comfort and safety of their own homes. Clients can opt to settle their purchases through bank transfer, credit card, or e-wallet. Over-the-counter payments are still enabled.

–         Order notifications

Once the order has been placed, customers can relax and just wait for their purchases to arrive. With the peace of mind of knowing where their orders are at. Equilibrium makes it even easier for clients to monitor the status of their orders through order notifications. When an item is ready for delivery, they will receive a message so they know when they can expect the item. Customers who prefer shopping via e-commerce platforms Lazada or Shopee can also place their orders through authorized sellers.

–         Rewards Program

The perks of being a regular patron of Equilibrium’s products mean enjoying world-class coffee beans, machines, and other essentials, as well as other exciting benefits through Equilibrium’s rewards program. 

All in all, Equilibrium has made it a breeze to order one’s favorite drinks, whether for everyday enjoyment or for holidays and special occasions. All it takes is the click of a button!

For Chinese New Year (CNY), Equilibrium’s customers can get as much as 10% off on selected items. These sale products, including the CNY bundle Promo, will be available on the Equilibrium website from January 12 to February 14. 

To place your orders, visit Equilibrium Intertrade Corporation’s website at www.equilibrium.com.ph or follow them on their Facebook page at www.facebook.com/EQuilibriumIntertradeCorp/. You may also contact Equilibrium at (02) 8862-3041 to 43.

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